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SMAP Wrap-up Web Sites

This site (espnsmapwrapups.com) – which functions as ESPN’s online X Games, Great Outdoor Games and ESPYs archive – includes event highlights, wrap-up video, television ratings, a photo gallery, and descriptions of every event featured on the site. An Interactive Village in each section features information about each event’s corporate sponsors. ESPNsmapwrapups.com also features a password-protected area where the corporate sponsors can view full-length television commercials, radio spots and screenshots of print ads, promotional Web sites, banner ads, etc.

The site utilizes ZMedia™, Shazamm’s proprietary content management tool. Using ZMedia, ESPN staff can easily update and maintain the entire wrap-up site, via a Web-based administrative area.